Welcome to AAURA LUXE.

At AAURA LUXE, we use cookies and similar technologies to help provide a secure, efficient, and personalized online shopping experience.

This Cookie Policy explains what cookies are, how AAURA LUXE uses them, the types of cookies that may be used on our website, and how you can manage your preferences.

This policy is intended to support customers in Pakistan, the GCC, and other international markets where our website is accessible, subject to applicable laws and regulations.

This Cookie Policy should be read together with our Privacy Policy and Terms & Conditions.

1. WHAT ARE COOKIES?

Cookies are small text files that may be stored on your device when you visit a website.

Cookies help websites recognize your device, remember preferences, maintain functionality, understand how visitors use the website, and provide relevant experiences.

We may also use similar technologies such as:

  • Pixels

  • Tags

  • Web beacons

  • Local storage

  • Tracking technologies

For simplicity, this policy refers to these technologies collectively as "cookies."

2. WHY AAURA LUXE USES COOKIES

We may use cookies and similar technologies to:

  • Keep our website functioning properly

  • Maintain shopping-cart functionality

  • Remember customer preferences

  • Improve website performance

  • Understand how visitors use our website

  • Measure website traffic and engagement

  • Improve our products and services

  • Maintain website security

  • Detect fraudulent or suspicious activity

  • Measure marketing campaign performance

  • Deliver relevant advertising where permitted

  • Improve the overall customer experience

3. TYPES OF COOKIES WE MAY USE

Cookies used on the AAURA LUXE website may generally fall into the following categories.

A. Strictly Necessary Cookies

These cookies are required for essential website functionality.

They may support functions such as:

  • Shopping cart

  • Checkout

  • Login or account functionality

  • Security

  • Session management

  • Website navigation

These cookies generally cannot be disabled through the website's optional cookie settings because certain website functions may not operate correctly without them.

B. Functional Cookies

Functional cookies help remember choices and preferences.

They may allow us to remember:

  • Language preferences

  • Region or location preferences

  • Website settings

  • Previously selected options

These cookies help provide a more convenient and personalized experience.

C. Analytics & Performance Cookies

Analytics cookies help us understand how visitors interact with our website.

They may help us understand:

  • Number of visitors

  • Popular pages

  • Traffic sources

  • Website performance

  • User navigation patterns

  • General website engagement

This information helps us identify areas for improvement and enhance the customer experience.

D. Advertising & Marketing Cookies

Where permitted by applicable law, AAURA LUXE may use advertising and marketing technologies to:

  • Measure advertising effectiveness

  • Understand customer interactions with advertisements

  • Support remarketing

  • Deliver more relevant advertising

  • Measure conversions

  • Understand campaign performance

These technologies may be provided by third-party advertising platforms.

Where consent is legally required, these cookies will only be used after the appropriate consent has been obtained.

E. Security & Fraud-Prevention Technologies

Certain technologies may be used to help:

  • Protect customer accounts

  • Detect suspicious activity

  • Prevent fraudulent transactions

  • Protect website systems

  • Maintain website security

These technologies may operate as part of our essential website and security functions.

4. THIRD-PARTY COOKIES

Some cookies may be placed by trusted third-party service providers that help us operate, analyze, secure, or market our website.

Depending on our active website configuration, these providers may include services related to:

  • Website analytics

  • Advertising

  • Payment processing

  • Security

  • Social media

  • Customer support

  • Website functionality

Third-party providers may process information according to their own privacy policies and applicable terms.

We encourage users to review the privacy policies of relevant third-party providers where appropriate.

5. GOOGLE SERVICES

AAURA LUXE may use Google services for website analytics, measurement, advertising, or tag management.

Depending on our website configuration, these services may include:

  • Google Analytics

  • Google Tag Manager

  • Google Ads

  • Other Google measurement or advertising technologies

These technologies may collect information about website interactions and usage.

Where required by applicable law, relevant tracking technologies will be subject to appropriate consent and preference controls.

6. META & SOCIAL MEDIA TECHNOLOGIES

AAURA LUXE may use Meta or other social-media technologies for marketing, advertising, analytics, and campaign measurement.

These technologies may help us:

  • Measure advertising performance

  • Understand website interactions

  • Improve advertising relevance

  • Measure conversions

  • Support remarketing where permitted

The availability and use of these technologies may vary depending on our marketing activities and applicable legal requirements.

7. E-COMMERCE & SHOPPING TECHNOLOGIES

Our website may use e-commerce technologies, including WooCommerce and related tools, to provide essential shopping functionality.

These technologies may support:

  • Shopping cart functionality

  • Checkout

  • Customer accounts

  • Order processing

  • Session management

  • Product and website functionality

Certain cookies may be necessary for these services to operate correctly.

8. COOKIE CONSENT

Depending on your location and applicable legal requirements, you may be presented with a cookie consent banner or preference-management tool when visiting our website.

Where consent is required, you may be able to:

  • Accept optional cookies

  • Reject optional cookies

  • Select specific cookie categories

  • Change your preferences later

Strictly necessary cookies may continue to operate because they are required for essential website functionality.

9. MANAGING YOUR COOKIE PREFERENCES

You can manage or disable cookies through:

Website Cookie Settings

Where available, you can use our cookie-preference tool to manage optional cookies.

Browser Settings

Most modern browsers allow you to:

  • View stored cookies

  • Delete cookies

  • Block cookies

  • Allow cookies

  • Receive notifications when cookies are being used

Please note that disabling certain cookies may affect website functionality, including shopping-cart, checkout, account, or personalization features.

10. DO-NOT-TRACK & SIMILAR SIGNALS

Some browsers and devices may provide privacy signals or "Do Not Track" settings.

Because there is currently no universal technical standard for responding to every such signal, our response may vary depending on the technology involved and applicable legal requirements.

Where applicable law requires us to recognize a specific privacy signal, we will take reasonable steps to comply with the relevant requirements.

11. PERSONAL INFORMATION & COOKIES

Some cookies may collect information that can be associated with an individual or device.

Where cookie-related information constitutes personal information under applicable law, we handle it in accordance with our Privacy Policy and applicable data-protection requirements.

We do not sell or rent personal information.

12. INTERNATIONAL USERS

AAURA LUXE is designed to serve customers in Pakistan, the GCC, and international markets.

Cookie requirements may differ depending on the country or region from which you access our website.

Where applicable law requires specific consent, disclosures, or preference mechanisms, AAURA LUXE aims to implement appropriate controls for the relevant users and markets.

13. DATA RETENTION

The period for which cookies remain on your device may vary.

Some cookies are:

Session Cookies

These are generally removed when you close your browser.

Persistent Cookies

These remain on your device for a defined period or until they are manually deleted.

The retention period may vary depending on the purpose and provider of the cookie.

14. CHANGES TO THIS COOKIE POLICY

We may update this Cookie Policy from time to time to reflect:

  • Changes in our website

  • New technologies

  • Changes to analytics or advertising services

  • Changes in our business operations

  • Changes in applicable laws or regulations

Any updates will be published on this page with a revised Effective Date or Last Updated date.

We encourage you to review this policy periodically.

15. CONTACT US

If you have questions or concerns regarding our use of cookies or similar technologies, please contact:

AAURA LUXE

Email: info@aauraluxe.com
Phone: +92 326 2900333
Location: Lahore, Pakistan

OUR COMMITMENT

At AAURA LUXE, we believe technology should enhance the customer experience without compromising trust.

We aim to use cookies and similar technologies responsibly, transparently, and in accordance with applicable requirements as our business expands across Pakistan, the GCC, and international markets.

Transparent • Secure • Responsible • Customer-Focused

AAURA LUXE
Timeless • Refined • Effortless